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Why should I put a QR Code on my website?

One of the reasons people disagree with QR Codes on a website is because when you’re already using a computer while surfing, pulling out your smartphone to scan a Code just to get to another website is irrelevant. We agree. But if your digital content is mobile-based like an app made for iOS or Android, it only makes sense.
When it comes to app marketing, having app store badges on your website just doesn’t cut it. Sure, it tells your consumers that the app is available on those app stores but how would they get there? They would still need to take out their smartphone, type and search for your app and hope that they’re downloading the correct one. Badges without a link to the app store are useless.
If prospective and current users are already on your website, what’s the easiest way for them to get to your mobile app? The best way to make an effortless transition from desktop to mobile is with the App QR Code. It brings users directly to where you want them to be.
And the QR Code doesn’t have to go just on your website. It can go on any landing page that’s related to marketing your mobile app. The more sites you place your QR Code, the more exposure it is for your app which means an increased probability for downloads.

How should I put the QR Code on my website?

QR Code without a logo + Frame
QR Code without a logo + Frame + short URL

Where else can I put my App Code?

QR Codes can go pretty much anywhere on your marketing collateral as long as they’re scannable. These include banners, displays, posters, flyers, and product packaging. Industry magazines or journals and other trade publications are definitely also worth considering. It’s important to remember that when sending out your PR kit to include the QR Code on your app summary guide and press release so that you’re providing a convenient way to get to your mobile app.
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